Our Rolex history
As an Official Rolex Jeweler in Minnesota, we are proud to partner with a brand with whose values, principles and commitment to excellence align so well with our own.
We carry a wide selection of Rolex timepieces, we invite you to visit our showroom in Minneapolis to discover your next Rolex watch!
1988: Our Founding
After serving his country, Dan Wixon returned to Minnesota and worked as an antique and estate buyer. Here he discovered his passion for jewelry and watches and decided to pursue the dream of starting his own company. After a few years in business, he found a beautiful building in Bloomington, MN that we have called home since 1988. With the business growing rapidly, all of Dan’s dreams were coming true—except one—to carry Rolex watches at the store. He had a strong desire to establish a partnership with Rolex and bring the best in Swiss luxury watches to the Twin Cities.
2001: Rolex in the Twin Cities
By focusing on delighting clients with exquisite products and superior service, Wixon Jewelers’ stellar reputation was quickly spreading across the Midwest. Wixon Jewelers proudly became an Official Rolex Jeweler in 2001, and we’ve shared a strong and enduring partnership ever since. Rolex is meticulous in its quest to create the finest watches in the world, and Wixon Jewelers adopts a similar approach to offering an exceptional client experience.
2018: Rolex Authorized Service Center
Wixon Jewelers is proud to offer a full range of services for your Rolex watch, completed on-site by our three Rolex-trained watchmakers. This enables us to service our client’s watches to Rolex’s exacting standards right here on-site. In 2018, our in-house watch repair center was certified by Rolex, making Wixon Jewelers a Rolex Authorized Service Center.
Today: Rolex and Wixon Jewelers
As one of the largest Rolex jewelers in the Midwest, we pride ourselves on offering an incredible collection of Rolex watches in our showroom. Our expert staff are renowned for their personalized approach and unrivaled understanding of the entire Rolex collection. Whether you are purchasing your first or fourth Rolex, our experts will help you navigate our vast selection to find the perfect watch!
